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At Home Stores

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"Live,
      LAUGH,
             LOVE."

                   
Pronouns: (home/décor)
44 years old
Dallas, TEXAS

Last login: today

About Me

Developed and elevated a "cult" brand identity through two separate overarching brand campaigns, OOH, radio, paid and organic social, emails, in-store signage + audio and more.

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Brand Campaign

“Décor For All. All For Less” is a heroic claim, one At Home can step forward with and own in a way that no one in the space ever has. Just as they have something for every style, every budget, and everyone, as THE Home and Holiday Superstore they also have a POV on EVERYTHING “home,” from Christmas trees to shower caddies. We helped At Home own their authority and make a statement, while helping customers do the same.

We’re democratizing décor, and we’re having fun doing it. 
 

OOH

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